The fundamentals of successful retail focus on attracting customers, keeping them engaged and intrigued, then ensuring their recurring business. With the rapid progression of retail technology, marketing & advertising methods and product & brand development, it’s seemingly impossible to keep up with the latest trends.
Today’s shopper expects a great deal of choice, information and availability – entirely at their discretion. We can influence the decision-making process in numerous ways, but what if there was a more certain way of clinching each sale?
84% of store visitors use their mobile devices before or during a shopping trip, with 22% spending more than intended. 75% also stated product information found on social channels influenced their shopping behaviour and enhanced brand loyalty.
It’s clear that if you don’t have a digital strategy in place, incorporating online, in-store and out-of-home methods, you’ll fall behind the trends – and behind your competition.
LamasaTech can reshape and improve your digital strategy, helping you reach more customers, generate greater revenues, effectively use your marketing resources and enhance your market presence and brand loyalty.
Our experience in the retail sector ensures you receive a future-proof technology solution, designed with your specific needs in mind, that works tirelessly to boost your retail business.
From wayfinding kiosks and digital signage advertising, to fully automated retail & stock systems and mobile apps with iBeacon functionality – LamasaTech has a solution for you.